Alan Phelan, MD, Mercury Systems is pictured being presented with a 2019 Business Runner-Up Awards for sales development in the EMEA region, by the Sensormatic Solutions management team in Madrid recently. “We are delighted with this Award,” Alan says. “Coming second in the Europe, Middle East and Africa region for sales growth, we are clearly doing something valuable for our customers. I believe that this growth can be solely attributed to the effectiveness of our systems to the end users’ bottom line.”

Fast Forwarding Retail was the theme of the Sensormatic Solutions Business Partners & Retailers Conference held over several days in Madrid in April 2019. The focus was on market intelligence, competitive analysis and loyalty in action, as well as Security, Shrink and Store Performance with new developments presented in Global Loss Prevention.

As well as scooping the business sales Award, Alan noted Sensormatic’s continuous commitment to move into the future, by bringing together online, mobile and in-store shopping strategic insights: “We look forward to offering our customers these scalable solutions, which can enable our retailers to improve their store performance. Mercury Systems can provide customers with actionable insights, which can add value to the operations of their store. For us, it’s about return of investment, with each tailored solution we provide.”

The Conference also focused on integration of three sets of data over a single platform to give increased customer value: Inventory intelligence, Loss prevention and Traffic insights. The political, social, economic and technological changes continue to impact us, this means  that Shrink is likely to go up, however the form and shape may be different, so retailers must be prepared.